The Student Starpack competition, established in 1964, challenges students from a wide range of courses, some with a graphics emphasis and others concerned with structural/product design, as well as those from materials/technology courses, to submit solutions to problems set by brand-leading FMCG companies, design agencies, and manufacturers – and win recognition of their excellence.
The expectation is that students really challenge conventional thinking and break the rules with off-the-wall creativity and this is the key criterion for judging success.
The 2020 MPMA sponsored Brief, required students to design and develop a luxury promotional pack to hold a 100ml bottle of perfume, aftershave or cologne.
The winners were Samiullah Sain from the University of Engineering and Technology, Lahore and Gloria Ocran from Loughborough University.
For details of the 2021 Student Starpack Awards here